Head of Product Marketing (Amsterdam-based)
đ Join Assessio in Amsterdam as Head of Product Marketing! Execute global go-to-market strategy & shape the future of HR tech in Europe. Hybrid work, global impact. Apply today!
Imagine this:
You come across a job opening that fits you perfectly. You're excited, you have the right skills, but... you donât get invited for an interview. Why?
Because your CV only reflects your work experience - it doesn't show that you're results-driven, have strong problem-solving abilities, and are a fast learner, all of which are crucial for the role.
Frustrating, right?
Welcome to Assessio
At Assessio, we help organizations make objective hiring decisions based on dataânot gut feeling or just a rĂŠsumĂŠ.
We have a bold ambition: to become the leading HR Tech provider in Europe, eliminating talent waste by helping people thrive in roles where they can perform at their best.
Through our transformation into a scalable, AI-powered people data platform, we deliver solutions that span recruitment and development. By combining over 70 years of scientific heritage with a modern, intuitive product experience, Assessio serves global enterprises and public organizations with high HR tech maturity.
Our mission? To lead the transformation toward a future with Zero Talent Waste by empowering individuals to unleash their full potential in roles aligned with their strengths.
Your role
As our Head of Product Marketing, you will lead the development and execution of global go-to-market strategies across our product portfolio. Youâll be responsible for defining product positioning, crafting messaging that resonates with target audiences, and ensuring successful product launches in key markets. This role requires close collaboration with product, sales, and marketing teams, and involves managing a team of product marketers to drive adoption, enable commercial success, and support strategic growth initiatives.
Your key responsibilities
- Lead global go-to-market planning for new products, features, and market launches
- Develop clear product positioning and messaging based on customer needs and market insights
- Manage and grow a team of product marketers across different regions
- Collaborate with Product and Sales to align on launch priorities and commercial goals
- Create sales enablement materials including pitch decks, product briefs, and competitive insights
- Conduct market research and customer interviews to inform strategy and messaging
- Track performance of launches and campaigns, and adjust based on results
- Support pricing, packaging, and segmentation decisions with data and insights
Who you are?
To succeed in this role, you should have:
- Extensive experience in product marketing, preferably in B2B SaaS
- Experience leading go-to-market strategy and execution across multiple markets
- Strong understanding of GTM execution, competitive analysis, and customer insights
- Strong stakeholder and communication skills and the ability to translate technical concepts into customer value
- Proven leadership experience, including managing and developing teams
- Comfortable working cross-functionally with product, sales, and marketing teams
- Analytical mindset with experience using data to guide decisions
We offer you
đ° A competitive salary
âď¸ A non-contributory pension
đ§ Focus and investment in your personal development
đ´ If you work at the office (3 days a week is what we aim for), lunch is provided for you
đ Our renovated office is a great place to work â for meetings, collaboration, or focused work. You can also alternate with working from home, and youâll receive a remote work allowance when you do.
đ The events committee regularly organizes fun activitiesâthink padel, bowling, or barbecues.
âď¸ Weâre an international company and value staying connected. That means a yearly company trip to Stockholm, Oslo, Copenhagen, Berlin, Paris or Amsterdam! Expect dinners, catching up with your international colleagues, inspiring sessions, and great parties.
âťď¸ Every day, we work towards our mission: Zero Talent Waste. This is the goal behind everything we do. Contribute to a fair labor marketâit adds an extra layer of meaning to your work.
Our hiring process
We practice what we preach. Thatâs why we ask you to complete two assessments: a personality test a cognitive ability test and sometimes a motivation test. Everyone does this. Why? Because we want to give everyone a fair chance and base our decisions on dataânot gut feeling. It takes about 50 minutes, and once completed, youâll receive a quick response from us.
đ Want to learn more about the process? Visit our career page.
đ§ Curious about the assessments? More information is available on our website (Aptitude and Personality)
We look forward to meeting you!
Apply now and help us shape the future of talent.
About Assessio Group
We are one of the largest Talent Assessment suppliers in the Nordics as well as in the Netherlands. As a SaaS company, we provide our services through internally developed SaaS platforms.
We are 200 dedicated co-workers who share our vision of Zero Talent Waste. We strive to contribute to an effective and fair labor market where everyone is assessed based on equal, relevant terms. Where potential is valued and organizations find the talent they need.
Our platforms and products assist our clients to make effective, fair, and transparent people decisions in recruitment and Talent Management processes.
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